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Tagline Blues: What's the Site About?

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Jakob Nielsen's Alertbox: A website's tagline must explain what the company does and what makes it unique among competitors. Two questions can help you assess your own tagline: Would it work just as well for competitors? Would any company ever claim the opposite? (2001-07-22)

The link address is: http://www.useit.com/alertbox/20010722.html

Created by rdickelman
Last modified 2005-01-17 04:09 PM
 
 
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