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Study: Poor Customer Service Costing E-tailers Dearly

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According to this E-Commerce Times report on the recent results of a online shopping survey by Datamonitor: "Shoppers filling up online carts and then clicking away before completing their purchases is a large part of the problem. Some 7.8 percent of abandoned online transactions could have been salvaged and converted into sales if e-tailers had provided better service..." (2000-07-15)

The link address is: http://www.ecommercetimes.com/story/3727.html

Created by rdickelman
Last modified 2005-01-17 03:57 PM
 
 

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