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The Skeptical Internet User Does Not Search
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InteractionArchitect.com: "The skeptical Internet user did not come to the Internet because of his innovative attitude. His motivation is not to learn and use the Internet. Instead he is motivated by the Internet's promise of offering value: comfort of living, entertainment, getting things done in a more convenient way. While he did get some of that, he also got a lot of discomfort: long download times, navigational and structural complexity, inconsistency, unpredictable behavior, disappointing value." (2000-11-26)
The link address is: http://www.interactionarchitect.com/articles/article20001122.htm
