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Designing an E-commerce Site for Users
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Usability considerations should be of prime importance in the design of an electronic commerce (e-commerce) web site. While the number of e-commerce web sites has increased rapidly over the last three years, the satisfaction of e-commerce users has generally decreased. This gap results from too little attention being paid to human factors that affect whether a web site can be used easily, accurately, and without losing user interest. This paper discusses the role of user interface design in developing e-commerce web sites and provides some guidelines for user interfaces.
The link address is: http://www.acm.org/crossroads/xrds7-1/ecuser.html
