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The Value of Real Customer Involvement

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In this ClickZ article, Nick Usborne asks "Why don't more e-commerce sites work harder to solicit, manage, and use significant feedback from their customers? I'm not talking about that lame "feedback" button. I'm talking about respecting your visitors as an important element in your team." (2000-10-15)

The link address is: http://www.clickz.com/experts/archives/mkt/permis_mkt/article.php/830321

Created by rdickelman
Last modified 2005-01-18 03:06 PM
 
 
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