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Ten Ways to Kill Design

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Building better, more innovative, and more profitable products requires organizational change on a deep and difficult level. Kim Goodwin explores some of the pitfalls to avoid when integrating "Design" into an organization.

The link address is: http://www.cooper.com/insights/journal_of_design/articles/ten_ways_to_kill_good_design.html

Created by rdickelman
Last modified 2007-08-09 08:59 AM
 
 
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