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Internet Companies Learn How to Personalize ServiceDocument ActionsAsk a handful of Internet executives to define the term "personalization," and invariably the conversation turns to the analogy of a shopkeeper who knows not only his customers' names, but how much they can afford to spend and what size shirt they wear. (2000-09-04)
The link address is: http://www.nytimes.com/library/tech/00/08/cyber/commerce/28commerce.html |
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Theodor Holm Nelson
Top 10 Ways to Lose Your Intranet Users
